A message worth spreading

It started with a blog posting, now it's an advertising campaign. The slogan: "There's probably no God. Now stop worrying and enjoy your life" has an admirable subtlety, after all, no-one over the age of eight likes being told what to think. Did you hear the one about the Evangelical Athiest? Exactly. Much better to nudge people into appreciating the miracle they each carry between their ears, and towards finding fulfillment in peak experiences, rather than bronze-age fairytales.

Which reminds me of my favourite Benjamin Franklin quote: "The Constitution only gives people the right to pursue happiness. You have to catch it yourself." Now that's a message worth spreading.


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